Excellence In Action

Count on us for unmatched expertise and strategic insights. Leverage our longstanding, industry-wide relationships. And rely on us for a level of service that will leave no doubt in your mind about our commitment to your success. These are the pillars upon which Excellence Marketing is built, and they’re the catalysts for manufacturers and resellers to connect quickly, deeply and productively.

Excellence Marketing Logo

A History of Excellence

For more than 30 years, we’ve lived up to our name by being the kind of ally that manufacturers and resellers alike can count on: responsive, knowledgeable, and resolutely committed to advancing our partners’ interests.

Based in Minnesota and well-established throughout the Upper Midwest, Excellence Marketing was founded to provide a new level of partnership to the people and brands we serve.

“Everything we do is grounded in a culture of quality, integrity, and personal excellence,” says Mark Mitchell, President of Excellence Marketing. “That’s what earns trust, strengthens relationships, and delivers long-term success for all stakeholders.”

Technology and customer needs may change, but our standards haven’t. We’re here to help your business thrive.

Fun Fact About our Team

We all have the same middle name: “Excellence.”

Mark Mitchell Headhot

Mark Mitchell

President

A principal member of Excellence since 2007, Mark has been in the audio-video business for his entire career and has served as a manufacturer’s representative since 1988. Prior to joining Excellence, he was owner/principal of another rep company in our industry, and before becoming President of Excellence Marketing, he served for several years as our VP of Sales. Mark has a deep understanding of the channel and a successful record on connecting manufacturers with their customers.
Patrick Gilligan Heashot

Patrick Gilligan

Account Representative & Chief Technical Officer

Mankato State University 1988
South Central Technical College 1998
Graduated NICET Audio Technician Training, Level 1 Certification
1989-1998: Sales/Audio Technician, Scheitel’s Music
1998-Present: Outside Sales, Excellence Marketing

Certifications: CTS-D, NICET, CSP, CTS, Q-SYS L2

Joe Kokal Headshot

Joe "The Audio Pro" Kokal

Account Representative

Rochester Community & Technical College (AFA Music Industry/Music Technology) 2011
Graduated McNally Smith College of Music (Diploma: Live Sound Reinforcement) 2012

2012-2013: Recording Engineer, North Coast Productions (Rochester, MN)
2013-2014: AV Technician, Audio Video Electronics (Minneapolis, MN)
2013-Present: Lead AV Operator, Westminster Presbyterian (Minneapolis, MN)
2014-2017: Instructor/Live Sound, McNally Smith College of Music (St. Paul MN)
2017-Present: AV Operator On-call, Eagle Brook Church (Spring Lake Park, MN)
2018-2019: AV Technician, Excel AV Group (Minneapolis, MN)
2012-Present: Freelance Engineer/Technician
2019-Present: Product Specialist, Excellence Marketing, Inc.

Certifications:
AVIXA™ CTS®
Dante Level 3
QSC Q-Sys Level 2
Symetrix SymNet Composer

Ann Wickstrom

Ann Wickstrom

Office Manager

St. Cloud State University 1985, BS: Mass Communications
1985-1990: Radio Announcer/Program Director (multiple locations in MN & IA)
1990-2010: Communications Specialist, Open Systems, Inc. (Shakopee, MN)
2010-Present: Office Manager, Excellence Marketing
Janaye Slater Headshot

Janaye Slater

Office Administration

Minnesota State University, Mankato 2015
Bachelor in Science in Sport Administration/Management
2015-2017: Management Assistant, Enterprise Rent-a-Car (Sioux Falls, SD)
2017-Present: Office Administration, Excellence Marketing
Paul Casady Headshot

Paul Cassady

PT Administration & Marketing

With over with 30 years at Excellence Marketing, Paul combines bottomless technical knowledge with deep industry experience. Formerly a VP and salesperson with the company, Paul leads our Marketing efforts and assists in Operations. He possesses a true understanding of how to communicate manufacturers’ messages to our customer base. He also holds down the low end like a beast in his capacity as a long-time touring bass player, vocalist and guitarist.